About Us

Core Values

  • No Animal Testing
  • High Quality AND Affordable
  • Serving ALL Skin shades
  • Vibrant, Brilliant Colors
  • Lightweight, All-Day Coverage with minimal effort
We are CAI Para Mi – a progressive cosmetic brand created to help Latinx beauty lovers find their perfect makeup match. Based in New York City, our purpose is to serve a market as diverse and inclusive as the Big Apple itself. Our beauty line includes a full range of quality and affordable cosmetics such as foundations, concealers, bronzers, highlighters, blushes and much more. All products are vibrant, colorful, and of course, cruelty-free. At CAI Para Mi, we love empowering people through beauty to allow them to express their authentic self. Our goal is to help you find your voice and fall in love with yourself over again.
Beauty shops may have thousands upon thousands of products, but after working in the beauty industry for several years, our founders observed a void in the market–Latinx didn’t have the high-quality and affordable makeup they desired. Distressed by the current state of the cosmetics industry, our founders longed to start a company that served and provided the Latino community with the beauty products they deserved. That’s why in 2018, our founders started CAI Para Mi, a small beauty brand with an ambitious dream. Every day we strive to bridge the gap faced by Latino beauty enthusiasts and people of color, by creating and providing the excellent beauty products they require. Today, CAI Para Mi has become the go-to beauty shop for all Latino consumer’s beauty needs, whether they be a mature professional make-up artist or just a young student beginning their beauty journey.
Our signature line was created to provide a variety of vibrant color shades and tones. The line aims to inspire makeup enthusiasts to be creative, artistic, and innovative, with our high-quality and affordable products. Whether you’re going for a sparkling, bright look or a warm, colorful style, our products give you the tools needed to express every aspect of your personality. Every CAI Para Mi product is designed to feel lightweight and deliver all-day coverage with minimal effort. Our wide range of beauty products includes lip creams, blushes, concealers, bronzers and many more items to fulfill all of your make-up needs. All products are tested and curated by a team of professionals based in New York City.